Social Media

As a way to directly communicate with target audiences, social media has quickly become a leading strategic marketing tool for B2B and B2C companies. There is a lot of potential for social media marketing to increase sales and brand identity. More importantly, as search engines (such as Google) continue to include social media in their algorithm updates, it is important that companies take advantage of the power social media has to effectively reach their customers.

Our Approach

Whether it’s auditing a company’s existing social media presence or building a social existence from the ground up, our social media strategists are able to implement B2B or B2C strategies to help your organization:

  • Increase Brand Recognition
  • Improve Brand Loyalty
  • Create Higher Conversion Rates
  • Increase Inbound Website Traffic
  • Decrease Marketing Costs
  • Improve Search Engine Rankings
  • Improve Customer Experiences and Insights

Our Efforts Include

  • Audit of Existing Social Media Presence
  • Establish Social Media Presence
  • SEO Strategy Campaign Development
  • Content Marketing Campaign Development
  • Campaign Execution
  • Daily, Weekly, Monthly Management
  • Monthly Analytic Reporting

How We Do It

A social media campaign requires multiple elements to be successful including frequency, creative content that balances keywords, high-quality links, and an integrated use of multimedia pieces. By utilizing a company’s existing collateral or developing new high-quality keyword copy,

Social Media Icons

we are able to translate a company’s message into an authentic social media voice. Our efforts are organic and while results take time, we are constantly enhancing a social media plan by making the needed adjustments after a reporting period.

How to Get Started

By partnering with Complete Spectrum, your social media efforts become transformed into an integral marketing tool.

Start with a roundtable session to help you determine your social channel needs, goals, and objectives.

For more information on how Complete Spectrum can help with your website needs, contact:

Phone: 813.907.2150